Something I want to know

When he wrote me a recommendation, he was still using an @outlook.com email address.

(We were a good match. My email address was catchthatphrase@gmail.com. 😁)

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Today, apparently, his company is major stuff. Working with billion dollar brands, acquiring another company - the works.

It's fascinating how these things go! We've both come a long way in seven years.

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Why was Avery on my mind today?

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When I started out, I made sure to get a testimonial from every single client, small or big. Then I let it slide, and I'd hardly requested any over the last few years.

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And that's a big no-no. I'm the first one to tell any company that testimonials and referrals are the backbone of a business.

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So as part of my business revamping efforts that have been underway since November, I need to buckle down on getting testimonials from my clients.

And - from my email readers.

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I KNOW you'll be tempted to just close my email and leave it to other readers to answer. (Was I right?😉) But it would mean a lot to me if you, [FIRST NAME GOES HERE], took two minutes to answer one, or all, of these questions:

• How would you describe my emails to someone who hasn't subscribed yet?
• What's the most valuable insight or idea you've implemented from my emails?
• Has the information in my newsletter changed your approach to marketing at all?

Go on and hit reply,

Chavy

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