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P.T. Barnum didn't let anyone - ever - forget how great he thought his shows were.
He once wrote that his museum had “exerted a beneficial moral influence upon the community.”
(Ummm....moral? I have thoughts, Mr. Exploiter-of-People-and-Animals! Ok, focus, Chavy, focus.)
He also declared, "My success was the result of no accident"
And of course, he famously branded it 'The Greatest Show on Earth!".
He reminded me that it's good to brag sometimes.
Or rather - to remind people what you can do for them.
I just submitted a round of ad concepts to my client.
Here was her response:
(Translation: BH = Baruch Hashem = Thank G-d)
This particular ad campaign is for a new business, launching soon.
Are you launching a new business? Or a new product? Or just need to remind the world how awesome your brand is?
Don't underwhelm yourself. Get blown away instead.
Hire me.
And your success will be the result of no accident.
Catch me while I'm feeling awesome,
Chavy